The career trajectory of Haroldo Jacobovicz illustrates how technical education can serve as a foundation for diverse business ventures when paired with market awareness. While his academic preparation in civil engineering might have predicted a path in construction, his recognition of technology’s potential led him toward information systems and telecommunications instead.
Born into a family with strong engineering ties—his father Alfredo worked as both an engineer and professor, while his mother Sarita was among the earliest female civil engineers in Paraná state—Haroldo Jacobovicz received a structured education through Military College before pursuing engineering studies at the Federal University of Paraná. During this period, his interest shifted toward the business applications of emerging computer technologies.
Before completing his degree, Haroldo Jacobovicz tested his entrepreneurial instincts by forming Microsystem with several technically-minded colleagues. Their business aimed to provide inventory and cash register automation for small commercial establishments. Despite initial efforts, the venture closed within two years as these potential clients lacked readiness for digital systems—providing a valuable lesson about market timing that would influence his future decisions.
Following this experience, he secured a position at Esso (later Exxon Mobil), where his analytical capabilities enabled rapid progression through various roles. His responsibilities increasingly involved computer-processed data analysis for market evaluation and business planning, reinforcing his conviction about technology’s organizational value.
A subsequent position as an advisor to the Technical Director at Itaipu Hydroelectric Plant exposed Haroldo Jacobovicz to public sector operations. There, he observed how institutional procedures created barriers to technology acquisition, particularly regarding the classification of computers as permanent assets.
This insight led to his creation of Minauro, which offered an alternative approach through equipment rental packages with maintenance services and regular updates. The model proved particularly suitable for government agencies, allowing them to access computing resources without navigating complex asset procurement regulations.
As his business expanded, Haroldo Jacobovicz incorporated software solutions through acquiring specialized development companies. This consolidation produced the e-Governe Group, which continues to supply digital management tools to municipal governments throughout Brazil.
In 2010, Haroldo Jacobovicz established Horizons Telecom, designed from inception to serve corporate clients with telecommunications infrastructure. After developing this business over a decade, he sold it to investors in 2021, demonstrating a strategic approach to business development cycles.
His most recent venture, Arlequim Technologies, addresses digital inclusion from a different angle by optimizing performance of existing hardware. This approach makes advanced computing capabilities more widely accessible by extending the practical lifespan of equipment through virtualization technology.
Throughout his professional development, Haroldo Jacobovicz has consistently identified gaps between available technologies and market needs. His ventures reflect an understanding that successful technical solutions must align with current capabilities and requirements. By adapting his engineering mindset to practical business applications, he has created sustainable ventures across multiple technology sectors.